TV & Radio Advertising

TV & Radio Advertising

Traditional commercial advertising is an effective branding method to reach a wide audience in your market.  Your business can create a memorable image of your business through creative messaging in your TV or Radio commercial and strategic advertising placement. Commercial advertising is an effective and relatively low-cost solution for growing businesses who want to reach the masses. Keep your customers up to date by publicly announcing important information or messages or create a memorable image of your business through creative branding and strategic placement. And if increasing foot traffic to your location is a goal for your business, consider the benefits of television and radio commercials.

Drive Traffic

If increasing foot traffic to your location is a goal for your business, consider the benefits of television and radio commercials.

Notify

Keep your customers up to date by publicly announcing important information or messages.

Branding

Create a memorable image of your business through creative branding and strategic placements.

Which form of public marketing is right for your business?

Television Advertising

Television can create a lasting and memorable impression. The most enduring companies have achieved their status through television. Send a persuasive or entertaining message to your target audience. Explain how your products and services can best benefit your audience or show the personal side of your business through fun and exciting media.

Memorable
The most enduring companies have achieved their status through television.

Persuasive
Explain how your products and services can best benefit your audience.

Entertaining
Show the personal side of your business through fun and exciting media.

Radio Advertising

Radio advertising can be an intimate way to reach your customers. Speak directly to your listeners to build trust and loyalty. Radio scripts can be modified and used in other marketing efforts, making them adaptive and multi-purpose. Radio production also makes it easy to notify your audience quickly with rapid production and short turnaround times.

Intimate
Speak directly to your listeners to build trust and loyalty.

Adaptive
Radio scripts can be modified and used in other marketing efforts.

Fast
Notify your audience quickly with rapid production and short turnaround times.

The best marketing campaigns utilize a strategic combination of both television and radio advertising

Let’s talk streaming

Over the Top Streaming TV & Audio

With new technology, consumers are changing how they view programming and listen to their music.  Streaming services are on the rise and BCC wants to help you engage with that audience too.  From mobile and tablet to laptops and connected TVs, you can reach your audience targeting zip codes and behaviors.  The ads are non-skippable and served to an engaged viewer. OTT is an affordable and measurable advertising option.

Billboards

Eye-catching billboards offer a lot of space that allow for creative and unique designs and offer exposure to a large and diverse market. The placement of billboards offer high frequency exposure and allows you to target various audiences all at once. With digital billboards, you can have more flexibility, allowing your message to be displayed at specific times.

Outdoor advertising reaches a very large audience that continues to grow. As consumers are on the go, they spend fewer hours at home and more time on the road traveling to work, school, shopping and for entertainment.  Billboards allow you to get your message in front of masses of people day after day.  Your brand and message, if done effectively, will stick in peoples’ minds, creating brand awareness.

With the wide range of outdoor signage available from posters in neighborhoods to huge LED digital boards on the major traffic ways; we can create an effective outdoor strategy for your business.